Re-blog from Pythian.
Almost every company’s success is contingent upon its ability to effectively turn data into knowledge. Data, combined with the power of analytics, brings new, previously unavailable business insights that help companies truly transform the way they do business—allowing them to make more informed decisions, improve customer engagement, and predict trends.
Companies can only achieve these insights if they have a holistic view of their data. Unfortunately, most companies have hybrid data—different types of data, living in different systems that don’t talk to each other. What companies need is a way to consolidate the data they currently have while allowing for the integration of new data. Read more.