Boy! We get this question all the time.
Cost. The cost- Enterprise Agreement, in particular – has come under increased scrutiny during the recent economic stress. Both IT and Financial executives are questioning the value of their licensing and support dollars. This scrutiny is not lessening as businesses respond to the economic recovery and start to move forward with new applications and systems requiring new infrastructure and software. If anything, it may be increasing. Clients are – and should be – demanding greater understanding of their environments and the costs associated with achieving and maintaining a compliant license position.
Anticipation of increased deployments that were placed on-hold over the past 12 to 24 months. This especially involves software vendors, whose sales teams could be more aggressive, whose pricing models may become more complex, and whose audit teams may become more vigilant in detecting and pursuing potential non-compliance situations.
Software-as-a-Service and Platform-as-a-Service opportunities will see a rise in interest. In order to gain a strategic advantage on the competition, an organization may opt for such a service which can make a particular business application operational more quickly. The Azure cloud services operating system illustrates Microsoft’s entry into this market. We predict more services like this to take off as businesses change and become more mobile. Customers are looking for simply, quick to deployment and cost-effective solutions versus expensive and drawn-out implementations.